Titles are one of the most critical parts of your website, particularly if your website consists of a host of articles on various things/particular subjects. However, they're also one of the most neglected elements of all web pages. You need to realize that you're not writing headlines – it has to be more interactive than a mere newspaper style headline.
Title Bar, History, Favorites and Searches
When you are finalizing on the title for your article you must keep in mind the above four places-these are the areas where the title can appear-in a web browser's title bar, history pane, and favorites menu, and in search engine results. The title you select might look nice on the webpage with a neat picture around but this might not be the place the viewer would directly see it first. In the following article, we’ll see how to alter the title so as to make it compatible with the above mentioned areas.
Your title should be concise
The four areas mentioned above are separated from the context of the rest of your page, and they're limited in space. Each one will edit your lengthy titles and replace it with an ellipsis ('...') – not fine if some vital detail gets omitted in the process. Thus, you need to be concise with your title selection. Ten words or so should be good enough to describe a particular article-your reader should get a feel of what is going to come in the article.
Put key words at the start
In browser favorites and history, they have room only for about three or four words. This means that you have to put the useful/key words at the start of the title so that the history or favorite list does give something about the article even in those 3-4 words. Another advantage of starting with key words is that automatically your title will not be too lengthy when you start with a keyword.
Keywords have to be present in the title
This is perhaps the most important point of this article- you have to put your keywords in the title. The search engine spider looks for keyword in titles. Search engines consider the title to be one of the most important parts of your page, not to mention that it's often the only part of your content that someone doing a search will see before they click on to the read the complete article.
Paying attention to your title also tells your readers that you have carefully written a article and have kept in mind all the aspects of writing a informative and useful article. Remember, a bad article title can just turn-off your readers completely even if the content below is good.
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